Technical SEO Consultant
I help teams find the technical issues that matter, prioritise them by business impact, and work with developers to validate fixes before and after launch.
Technical SEO is useful only when it separates real blockers from noise. The work focuses on crawlability, indexation, rendering, site architecture and technical decisions that affect organic visibility.
The audit combines crawl data, Search Console patterns, page templates, rendered HTML, internal links and commercial priority. The goal is not to list every issue. It is to identify what is likely to move visibility, revenue or risk.
Recommendations are translated into implementation notes, acceptance criteria and validation steps so engineering teams know what to change and how to confirm it worked.
Audit and evidence gathering
Business-impact prioritisation
Developer requirements
Implementation support
Validation and monitoring
Selected technical SEO projects show how crawl cleanup, indexation fixes, structured data and site architecture improvements supported stronger organic visibility.
from Arabic search
Matched Arabic intent, fixed discoverability, scaled templates
from high-intent facet pages
Reallocated crawl to money pages, clarified signals, and sped up recrawl/indexation.
Year-on-year growth from 16.7K to 28.8K clicks, alongside an estimated 40% uplift in organic leads.
The strategy connected treatment demand, location relevance, useful page content and conversion actions, giving each priority page a clearer commercial purpose.
in <12 months (lean budget)
Structure first, targeted content, compounding indexation
Direct collaboration, commercial focus, and work that actually ships. Here's what clients have said.
SEO Product Owner, Prada · LinkedIn recommendation
"Khalid is exceptionally reliable and supportive, always helping the team find effective solutions. His proactive approach, strategic thinking, and technical skills consistently added value across complex projects."
Group Technical SEO Manager, YOOX NET-A-PORTER Group · LinkedIn recommendation
"Khalid was a key part of our SEO progress. His contribution went beyond technical execution, bringing strategic thinking, AI-focused initiatives, trust, and strong collaboration with technical teams."
Digital Rainmaker · Client recommendation
"I enjoyed working with Khalid on several projects. We successfully created a new digital engagement model for our clients, and that was really the start of a new sales era."
Business Growth & AI-powered Solutions · LinkedIn recommendation
"Khalid was an innovative colleague who expanded our reach across several industries. He enhanced the digital selling model and added strong value to the business."
Education & Training Client · Client feedback
"Khalid helped us build the website, manage digital marketing activity, and improve the customer journey from first visit to enquiry. His input gave us a clearer online presence and a stronger foundation for lead generation."
D2C Ecommerce Brand · Client feedback
"Khalid reviewed our ecommerce funnel across product pages, checkout, tracking, and paid traffic. His recommendations helped us identify where sales were being lost, improve conversion quality, and focus our budget on the areas most likely to drive revenue."
D2C Retail Brand · Client feedback
"Khalid helped us clean up our paid media structure, improve tracking, and connect campaigns more clearly to landing page performance. His work helped us reduce wasted spend, improve reporting, and make better decisions around ROAS and customer acquisition cost."
SEO Product Owner, Prada · LinkedIn recommendation
"Khalid is exceptionally reliable and supportive, always helping the team find effective solutions. His proactive approach, strategic thinking, and technical skills consistently added value across complex projects."
Group Technical SEO Manager, YOOX NET-A-PORTER Group · LinkedIn recommendation
"Khalid was a key part of our SEO progress. His contribution went beyond technical execution, bringing strategic thinking, AI-focused initiatives, trust, and strong collaboration with technical teams."
Digital Rainmaker · Client recommendation
"I enjoyed working with Khalid on several projects. We successfully created a new digital engagement model for our clients, and that was really the start of a new sales era."
Business Growth & AI-powered Solutions · LinkedIn recommendation
"Khalid was an innovative colleague who expanded our reach across several industries. He enhanced the digital selling model and added strong value to the business."
Education & Training Client · Client feedback
"Khalid helped us build the website, manage digital marketing activity, and improve the customer journey from first visit to enquiry. His input gave us a clearer online presence and a stronger foundation for lead generation."
D2C Ecommerce Brand · Client feedback
"Khalid reviewed our ecommerce funnel across product pages, checkout, tracking, and paid traffic. His recommendations helped us identify where sales were being lost, improve conversion quality, and focus our budget on the areas most likely to drive revenue."
D2C Retail Brand · Client feedback
"Khalid helped us clean up our paid media structure, improve tracking, and connect campaigns more clearly to landing page performance. His work helped us reduce wasted spend, improve reporting, and make better decisions around ROAS and customer acquisition cost."
Professional Scrum Product Owner II (PSPO II)
Scrum.org
Amazon DSP Certification
Amazon
The Trade Desk Edge Academy - Data-Driven Planning
The Trade Desk
Google Ads Apps Certification
Google Skillshop
Oncrawl Academy
Oncrawl
INSIDE LVMH
LVMH
Product Management Basics Certification
Pendo.io
Google Analytics Certification
Google Digital Academy
Digital Product Management
Coursera / University of Virginia
Technical SEO Certification
Blue Array
SEO Certification
HubSpot Academy
Advanced Search Engine Optimization Strategies
Coursera
MediaMath Academy | Programmatic Certification
Infillion
Social Media Certified
HubSpot Academy
Introduction to Google Data Studio
Inbound Marketing
HubSpot Academy
Email Marketing
HubSpot
Content Marketing Certification
HubSpot
About
Khalid Semary is an independent SEO and digital growth consultant with 10+ years of experience across technical SEO, ecommerce, Arabic SEO, paid media, analytics, CRO and international growth.
Learn more about my background and experienceYes. Technical SEO recommendations are most useful when developers can understand the issue, expected behavior and validation method.
Yes. I can support migration planning, URL mapping, redirects, canonical and hreflang checks, launch QA and post-launch monitoring.
No. I prioritise technical issues by business impact, indexation risk, visibility upside and implementation effort.
A technical SEO review can cover crawling, indexation, canonicals, duplication, rendering, internal links, architecture, faceted navigation, performance, hreflang, schema and migration risk.
No. Smaller websites can still have technical blockers, but technical SEO becomes especially valuable when a site has many templates, filters, JavaScript rendering, international URLs, ecommerce catalogs or migration risk.
Yes. Recommendations can be turned into tickets, acceptance criteria, validation steps and post-launch QA notes so developers know what to change and how to confirm the fix worked.
Technical SEO support
Book a call to discuss the symptoms, the platform, and what needs technical diagnosis first.
Useful for migrations, crawl waste, indexation drops and complex site architecture.