+180%
year-on-year Arabic search clicks
Reported for the Arabic search segment after the localisation and bilingual-architecture work.

Arabic SEO Consultant
Build an Arabic search presence around how your customers look for products and services. I combine Arabic keyword research, content localisation and technical SEO, then support your team with page creation, publishing and implementation where access and scope allow.
Arabic SEO needs its own research, pages and technical setup. I work across Arabic and English to identify how terminology, buying questions and search results change by audience, then connect that evidence to useful pages and a reliable language structure. The UAE and GCC can be part of the scope, but the plan is built around the countries and customers your business actually serves.
Arabic SEO result
For a niche ecommerce retailer, Arabic page planning was combined with culturally relevant copy for priority category and product pages, Arabic-English locale architecture, hreflang, template-level structured data and internal-link improvements.
+180%
Reported for the Arabic search segment after the localisation and bilingual-architecture work.
Review Arabic terminology and page intent separately instead of carrying English keyword choices across unchanged.
Plan culturally relevant Arabic content for the category and product templates most important to the customer journey.
Implement Arabic-English locale architecture, hreflang and internal links so equivalent pages remain discoverable and connected.
Support structured data and internal-link modules at template level so the Arabic experience can expand consistently.
The published project record reports a 180% year-on-year increase for Arabic search clicks. It does not document the exact comparison period, baseline or measurement source, so the figure is presented as a reported project outcome rather than proof that one change caused the full increase.
I investigate the words customers use, the questions behind them and the pages appearing for those searches. English research provides context, but the Arabic plan is developed from Arabic evidence and the commercial decisions customers need to make.
Each opportunity is assigned to a page purpose, content structure and next action. I can prepare the brief, write or localise agreed sections, review work from existing writers and support publishing so the final page matches the research.
Group related Arabic terms by customer intent, market and the page that should own the opportunity.
Define the page purpose, headings, required evidence, terminology, internal links and conversion action.
Create agreed content directly or give translators and writers specific feedback on meaning, clarity and search intent.
Implement metadata, content, internal links and suitable CMS changes directly where access and scope allow, then review the published page.
The content plan and the language architecture need to agree. I map genuine equivalent pages, review how users switch languages and define the canonical, hreflang, sitemap and internal-link requirements that apply to the website's actual platform and markets.
Pair pages only when they serve the same purpose, and identify language gaps that need their own content decision.
Review folders, domains or market settings against the countries, languages and platform already in use.
Define and validate reciprocal alternates, self-canonicals and discovery signals for the approved language versions.
Check Arabic rendering, navigation, forms, numerals and mixed Arabic-English labels on the pages customers use.
This example uses the keyword research behind this website. It shows how several Arabic ways of expressing a general SEO hiring need are assigned to one clear destination, while this specialist page remains focused on Arabic localisation and multilingual expansion.
The English concept describes the commercial decision, but it does not tell us which Arabic wording customers use.
The research surfaced several Arabic terms with related provider intent rather than one direct translation of the English phrase.
The terms point towards a general service and consultant decision, so the page must explain scope, ownership and the next step.
The broad Arabic hiring terms belong to the general consultant offer so each page answers a distinct customer need.
View serviceThe page should help a business understand what deserves attention first and how the agreed SEO work can be delivered.
The final opening addresses the buyer's problem directly, then explains the consultant's role in prioritising and implementing the work.
The engagement can focus on research and planning, continue into direct implementation or support an internal team over a longer expansion. Responsibilities are agreed around the languages, markets, platform and content capacity involved.
Build the Arabic demand map, market priorities and page briefs your team needs before writing or development begins.
Create or localise agreed pages, implement suitable on-page and CMS changes and coordinate technical requirements with developers.
Review new opportunities, content, releases and performance as the Arabic website expands across products or markets.
Confirm the priority markets, customers and commercial pages
Research Arabic terminology, intent and search results
Map opportunities to pages and content requirements
Create or support the agreed content and technical changes
Validate the release and measure Arabic performance separately
The full case study records the Arabic information architecture, culturally relevant category and product copy, hreflang, structured data and internal-link work behind the reported year-on-year change.
Direct collaboration, commercial focus, and work that actually ships. Here's what clients have said.
SEO Product Owner, Prada · LinkedIn recommendation
"Khalid is exceptionally reliable and supportive, always helping the team find effective solutions. His proactive approach, strategic thinking, and technical skills consistently added value across complex projects."
Group Technical SEO Manager, YOOX NET-A-PORTER Group · LinkedIn recommendation
"Khalid was a key part of our SEO progress. His contribution went beyond technical execution, bringing strategic thinking, AI-focused initiatives, trust, and strong collaboration with technical teams."

Google Analytics Certification
Google Digital Academy

Technical SEO Certification
Blue Array
01
The scope depends on the target countries, website languages, number of templates and priority pages, the depth of research required and whether you need planning, content production, technical implementation or ongoing support. I confirm the deliverables, access, responsibilities, fee and expected schedule before work begins.
Need broader SEO direction? Review the SEO consultant service02
Share the website, current language setup, priority products or services and the Arabic-speaking markets you want to reach. We will identify the research, content and technical work required, then agree the right starting scope.
About
Khalid Semary is an independent SEO and digital growth consultant with 10+ years of experience across technical SEO, ecommerce, Arabic SEO, paid media, analytics, CRO and international growth.
Learn more about my background and experienceYes. I can provide Arabic search intent, page structures, terminology, content requirements and review feedback for your existing team. Where agreed, I can also write or localise priority sections and support publishing directly.
No. The language can be shared, but terminology, demand, search results and buying context can differ between countries and audiences. The research and priorities should reflect the markets your business actually serves.
Translation can be a starting input, but each page still needs an Arabic search purpose, natural terminology, the right level of evidence and a relevant next step. Some English pages should be localised, some need a different structure and others may not justify an Arabic equivalent.
Yes, when the platform, access and agreed scope allow the work to be implemented safely. I can also specify the required behaviour for developers, review the release and validate canonicals, hreflang, sitemaps, internal links and rendered pages afterwards.
Not always. The right URL approach depends on the existing architecture, platform, market setup, migration risk and how the website will be maintained. The important requirement is a stable, crawlable language structure with clear equivalent-page signals.
I separate Arabic landing pages and relevant queries from English performance, then review qualified organic traffic, conversions and the markets involved. The exact reporting depends on the website structure, analytics setup and the commercial action each page supports.
Arabic SEO research, localisation and implementation
Share the markets, priority pages and current language setup. I will recommend a practical starting point for the research, content and technical work.
The scope, access, responsibilities, fee and expected schedule are confirmed before work begins.