Quick SEO Audit
Review one public URL for observable on-page, linking and lightweight technical SEO signals.
Enter a URL above and run the audit — results will appear here.
Practical guidance
About this tool
This tool performs a quick page-level review of the public URL you enter. It fetches the page, reads observable HTML and response signals, and turns those checks into a directional score with passed and failed items.
It is useful for finding immediate problems on an important landing page, but it is not a substitute for crawling and analysing an entire website. Treat the score as a prioritisation aid: verify each recommendation in the page source, CMS or relevant search platform before changing the site.
Need more than a page-level check?
This tool can highlight immediate issues on one page. A complete SEO audit looks across crawling, indexation, templates, internal linking, content and implementation priorities throughout the site.
How to use the SEO audit
- 1Enter the complete URL of a publicly accessible page, including http:// or https://.
- 2Add an email only if you want your contact details saved with the audit record when storage is configured.
- 3Run the audit and wait for the page-level checks to complete.
- 4Review failed checks before passed checks, then consider their likely impact on the page.
- 5Verify recommendations in the source, CMS or relevant search tools before implementation.
What this quick SEO audit checks
The checks below reflect the implemented audit. For further context, see Google's guidance on title links, snippets and meta descriptions, and canonical URLs.
| Check | What the tool reviews | Why it is useful |
|---|---|---|
| Access and security | HTTP response status and whether the final URL uses HTTPS. | Confirms that the fetch succeeded and highlights an insecure final URL. |
| Title | Presence and an implemented 20–65 character range. | The title is an important source Google may use when generating a search-result title link. The length check is a writing prompt, not a ranking guarantee. |
| Meta description | Presence and an implemented 80–160 character range. | A clear description can help search engines form a useful snippet, although Google may select other page text. |
| Canonical and robots | Canonical presence, format and domain, plus meta robots and X-Robots-Tag consistency. | These signals help communicate preferred URLs and crawling or indexing instructions. |
| Primary heading | Whether one H1 is present. | A clear page heading helps users and search engines understand the main subject. |
| Links | Total, internal, external and nofollow link patterns. | Internal links support navigation and discovery; this check cannot assess the whole site architecture. |
| Images | Images in the fetched HTML that have no alt attribute value. | Alternative text supports accessibility and can give search engines useful image context. |
| Open Graph | Presence of og:title, og:description and og:image. | These fields influence how a shared URL may appear on compatible social platforms. |
| Lightweight performance proxies | Viewport metadata, script count and measured server response time (TTFB). | These are quick signals only. They are not a Core Web Vitals or full page-speed assessment. |
What the results mean
The audit begins at 100 and deducts fixed points when an implemented check fails. The current rules return passed checks and failed checks; they do not provide a complete severity model for every SEO issue.
A failed item means the fetched page did not meet that rule. A passed item means the observable signal met the rule at the time of the request. Neither status guarantees rankings, indexation or good performance across other pages.
What a page-level audit cannot show
One fetched URL cannot represent the behaviour, quality or demand profile of an entire website.
- Site-wide crawling, indexation patterns and template-level problems.
- Internal-link architecture, orphan pages or crawl depth across the site.
- Keyword cannibalisation, content overlap and search-demand gaps.
- JavaScript rendering behaviour across different templates and states.
- Backlink quality, competitor strength or off-page authority.
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Frequently Asked Questions
Is this the same as a complete SEO audit?
No. This tool reviews one public URL using a defined set of observable checks. A complete SEO audit can investigate crawl and indexation patterns, templates, internal links, content, competitors, analytics and implementation priorities across the site.
Does passing every check guarantee better rankings?
No. A pass only confirms that the page met that implemented rule when it was fetched. Rankings depend on many other factors, including relevance, content quality, competition, site architecture and authority.
Are the title and meta-description ranges ranking factors?
No. The ranges are practical editorial checks used by this tool. Google can generate title links and snippets from several page signals, and may display text that differs from the supplied title or meta description.
Why does the audit check canonical URLs?
A canonical helps indicate the preferred URL when similar or duplicate versions exist. The tool checks whether a canonical is present, valid and on the same domain, but it cannot determine the correct site-wide canonical strategy from one page.